2019

Holograms, Feelings, and Portals: An Advertisement is a projection animation series in response to the dramatic escalation of digital advertisements and its impact on human society and our mental health. As our world becomes increasingly digitized, how is the rise in digital technology impacting our overall well-being? Inspired by sci-fi motion pictures and anime, this series utilizes hologram and futuristic advertisement aesthetics as a way to process feelings in-relation to the interwebs. Rather than projecting on flat surfaces like walls, these animations are designed to be projected onto fabric and moving objects as a way to articulate the complexity related to human emotions and technology.

Digital animations

Dimensions variable